Ben and Jerry’s Invites Passersby to Jump Into a Bowl of Cereal

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The ice cream brand hosted an activation celebrating the launch of three new cereal-inspired flavors to coincide with National Cereal Day. While ball pits are traditionally targeted toward little kids, Ben & Jerry’s proved that the party staple is still a hit with adults, too. Origen: Ben and Jerry’s Invites Passersby to Jump Into a Bowl of Cereal

7 Ideas for a Feminine Event With an Edge

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Sophia Amoruso’s inaugural Girlboss Rally kicked off with a tastemaker dinner that was pink but far from frilly. Entrepreneur Sophia Amoruso brought her Girlboss brand to life with the inaugural Girlboss Rally, a new conference billed as “by and for young women.” The program was the initial activation of her newly launched Girlboss Media, a digital-first company meant to connect, educate, entertain, and inspire women.The first Girlboss Rally, held on March 4 at Hudson Loft in Downtown Los Angeles, drew about 500 guests and 50 speakers across business, entertainment, and media sectors—such as Amoruso herself, plus Whitney Cummings, Michelle Lam, …

Administraciones y colectivos sociales se unen en la II Carrera Azul por la Concienciación sobre el Autismo

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Alumnos y profesionales de la  Escuela Internacional de Protocolo de Granada están colaborando con la Asociación MÍRAME, el Ayuntamiento de Santa Fe y la Escuela Andaluza de Salud Pública en la org… Origen: Administraciones y colectivos sociales se unen en la II Carrera Azul por la Concienciación sobre el Autismo

Celebrate Pure Imagination with Blueprint Studios

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More than 350 members of the Bay Area’s event industry elite attended an evening of wonder, inspiration, and creativity for Blueprint Studios’ “Just Imagine Open House Showcase” at the company’s headquarters in South San Francisco. An array of design vignettes, including wedding, corporate, and innovative 2017 style trends, offered an arena for guests to imagine the possibilities for their future events.Greeted by a blue-carpet arrival and a newly designed custom tent by Hensley Event Resources, guests entered into a 5,000-square-foot showroom that immediately engaged all their senses. Origen: Celebrate Pure Imagination with Blueprint Studios

Rites, Rituals, and Protocols: The Secrets to Designing Memorable Live Experiences

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At the Event Innovation Forum in New York, David Monn shared his philosophy of strategic use of detail to create stunning event design. Event designer David Monn’s extensive experience—from state dinners to weddings to funerals—has shaped his philosophy on how to find the story in an event. Origen: Rites, Rituals, and Protocols: The Secrets to Designing Memorable Live Experiences