Using Google Analytics For Your Event Business – AllSeated

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One of the most valuable tools to your event business is the ability to gain insights on your target audience based upon website performance. To measure the performance of your website and online marketing strategy, using a tool such as Google Analytics will provide the data and analytics needed to better understand and engage your […] Origen: Using Google Analytics For Your Event Business – AllSeated

Event planners to spend more on technology in 2018 – Event Industry News

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A survey of senior event planners attending ibtm world in Barcelona has said that they will be investing more in technology in 2018. The results of the survey by Event Tech Lab saw nearly 200 planners answering 3 important questions on technology, during one of ibtm world’s education sessions – ‘Fresh Tech’. Founder of Event […] Origen: Event planners to spend more on technology in 2018 – Event Industry News

Blitz|GES Connection event to demonstrate cutting edge event technology to organisers – Event Industry News

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Working in partnership with Panasonic and The Science Museum, the Blitz|GES Connection event will focus on ways to increase engagement, embrace event analytics and provide added value to attendees, organisers and sponsors through the use of the latest technology. The event, taking place on 27th April at The Science Museum, will be an afternoon of […] Origen: Blitz|GES Connection event to demonstrate cutting edge event technology to organisers – Event Industry News