Benefits of using projection mapping at events – Event Industry News @EventNewsBlog

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Projection mapping goes back to the 1990s, in a rudimentary style. Since then, it’s brought a whole other dimension and interactivity to live events and brand activations. O2’s Wear the Rose, Harrods’ Faberge Egg, EE, Nike and Heineken activations at/on Battersea Power Station and the Queen’s Diamond Jubilee extravaganza outside Buckingham Palace are among the […] Origen: Benefits of using projection mapping at events – Event Industry News